Pulse Technology, a 70-year-old managed services and office technology company with locations in Illinois, Indiana, and Wisconsin, recently went through a New Year website glow-up with the help of yours truly - Emerald!
What’s New?
Along with a new modern and minimalistic design, the site now features an extensive resource section to help business owners stay ahead of the competition. It includes:
An extensive video library
Weekly blogs covering a variety of business topics
Case studies and testimonials
Downloadable guides and checklists
Industry-specific pages
A FAQ page
Product and service 101 guides
Improved User Experience
One major change to the website is the improved navigation and increased speed, allowing users to quickly find the information and resources they need. The enhanced mobile-friendly design ensures accessibility on any device, perfect for business owners on the go.
Boosting Online Visibility
The website also features improved Search Engine Optimization (SEO), such as improved formatting, clarity, responsiveness, and updated copy, to help Pulse Technology rank higher on search engines.
Forms and Enhancing Analytics
During this website upgrade, Emerald revamped over 100 pages for the new site and consolidated multiple forms to help make tracking and analytics easier. Additionally, by simplifying the form process, users will have a clearer path to contacting Pulse for their specific needs.
