EMAIL MARKETING
As your email marketing specialist, Emerald Strategic Marketing turns emails into a powerful connection tool between you and your customers (or potential customers). We craft strategic email blasts and informative newsletters tailored to your audience's interests and your company goals. This ensures your message resonates, boosting engagement and keeping your brand top-of-mind.
From Open TO Action
87% of brands say that email marketing is very critical to business success
Strategy & Goals
We start by conducting buyer persona research and developing an A/B testing strategy to ensure your email campaigns are aligned with your goals and audience.
Design & Development
Our team creates custom email templates that are visually appealing, fully responsive, and meet compliance standards to ensure your emails reach their destination.
Content Creation
From persuasive copywriting and optimized subject lines to call-to-action (CTA) testing and engaging visual content, we create emails that drive action and resonate with your audience.
List Management
We help grow your email list with effective strategies, maintain list hygiene, and segment your contacts to deliver more targeted and relevant campaigns.
Campaign Management
We manage your email campaigns through strategic scheduling, automation (where applicable), drip campaign workflows, and re-engagement tactics to keep your audience engaged.
Analytics
Through detailed analytics, we track performance, test results, and adjust strategies to continually improve the success of your email marketing efforts.
Digital Marketing Services
