Email Marketing
Best Practices
We ensure every email campaign follows industry best practices to maximize engagement and deliverability. This includes proper email authentication (SPF, DKIM, DMARC), optimized sending schedules, and compliance with CAN-SPAM and GDPR regulations. Our focus is on maintaining a clean, engaged email list to boost inbox placement and avoid spam filters.
Lead Magnets
Guides, checklists, and exclusive content in exchange for sign-ups.
Optimized Website Forms
High-converting sign-up forms placed strategically.
Social Media Promotions
Growing email lists through targeted social campaigns.
Referral Programs
Encouraging subscribers to share with their networks.
List Building Strategies
Industry-Specific Email
Resource Download Email
Newsletter Email
EMAIL MARKETING
As your email marketing agency, Emerald Strategic Marketing turns emails into a powerful connection tool between you and your customers (or potential customers). We craft strategic email blasts and informative newsletters tailored to your audience's interests and your company goals. This ensures your message resonates, boosting engagement and keeping your brand top-of-mind.
Email marketing has an roi of
approximately $34 for every $1 spent.
From Open TO Action
Strategy & Goals
We start by conducting buyer persona research and developing an A/B testing strategy to ensure your email campaigns are aligned with your goals and audience.
Design & Development
Our team creates custom email templates that are visually appealing, fully responsive, and meet compliance standards to ensure your emails reach their destination.
Content Creation
From persuasive copywriting and optimized subject lines to call-to-action (CTA) testing and engaging visual content, we create emails that drive action and resonate with your audience.
List Management
We help grow your email list with effective strategies, maintain list hygiene, and segment your contacts to deliver more targeted and relevant campaigns.
Campaign Management
We manage your email campaigns through strategic scheduling, automation (where applicable), drip campaign workflows, and re-engagement tactics to keep your audience engaged.
Analytics
Through detailed analytics, we track performance, test results, and adjust strategies to continually improve the success of your email marketing efforts.
Digital Marketing Services
